So often we get questions from folks who are confused about what an event planner ACTUALLY DOES? Today there are tons of shows on television that portray so many glamorous events under the general title of event planning. The truth is there are three main categories in the event "planning" realm, so we get the confusion! Event "planning" can be just planning like Day of Coordination or Event Design like Preston Bailey or Event Decor like a Candy Bar. Some companies specialize in all three categories (like us) and some do one or two categories. It is important to understand the difference so that you know what best meets your needs:
Event Planning is done by an event planner (a person whose profession is the planning of social events, such as parties, weddings and fundraisers). What this means is an event planner will manage the event in real time. They are involved in the creation and development of your event. They help with the logistics and coordination. This can include budgeting, scheduling, venue selection, vendor selection, invitation wording, etiquette, RSVPs, etc... Event planners are the ones that allow you to enjoy rather than work your event. The "headache handlers", if you will...
Event Design is done by an event designer (someone who will design and execute an overall look for an event). The event designer will literally draw out and create the design visually for your event. They will oversee and direct all aspects of your scenic decor, production and design. It is not unusual for your event planner to bring in an event designer as a vendor to create a custom look for your event. It is best when an event designer is around for the entire life cycle of the event design process which includes; conception, proposal creation, budgeting and execution.
Event Decor is done by an event decorator. This is exactly as it sounds - someone who has the sole responsibility of decorating the event venue. They bring your design to "life". Typically this will be your florist or event planner's staff.
All in all we work together to make the client happy. We, personally started as strictly event planners but over the last few years we fully educated ourselves and began to implement all aspects of the planning process. We often find that clients prefer a one stop shop as long as the quality is excellent. Everyone wants a fabulous looking event. That's a given because Image Matters. People don't fully realize all that goes into planning and forget that they (as well as their friends and family) are allowed to enjoy their own event.
An event planner is not free BUT a seamless event is PRICELESS!
Please Note (Insider Tip): A venue will always tell you that they offer a planner. Please do not confuse this person as your personal planner. They know their site, their kitchen and how their venue works but not the inner details of your day. We are your people and work hand in hand with their people to make it all come together.
Photo by: Kelly Kollar Photography
Venue: Greenpoint Loft - Brooklyn, NY
Theme: Shabby Chic Wedding
Event Planning/Decor: Kelly Greene Events